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It's Time to Start Streaming Live Sports

There has never been a better time to start streaming live sports. While it might cost you a few bucks now, the price will likely go down as more content providers step up their offerings. And with the increasing popularity of cord cutting, there should be plenty of sports available for everyone.

One company leading the charge is called "Sportacular", who recently announced its plans to launch a new service later this year. The initial offering will include live streaming rights to various professional sports leagues across North America, Europe, Africa, and Latin America.

While details are still scarce, the company says it's planning to charge customers a monthly fee similar to what you'd pay for cable subscription services. It seems that DAZN wants to bring sports broadcasting directly into your living room, making it easier to tune in during peak viewing times.

Another company aiming to revolutionize sports broadcasting is Twitter. In 2017, Twitter acquired Periscope, which specializes in live streaming video calls, to help expand its Live product. In 2018, Twitter officially launched Twitter Live, allowing users to stream live videos from Twitter accounts. Now, Twitter could soon integrate Twitter Live with Periscope and turn it into Twitter Sports, giving Twitter users yet another way to consume sports.

It remains to be seen exactly what kind of features Twitter will implement within Twitter Sports, but considering how popular live streaming video games are right now, it wouldn't surprise us to find that Twitter decides to branch out further. After all, Twitter already offers a ton of great ways to stream video content, so adding sports shouldn't be too much of a stretch.

Of course, none of these services will truly succeed if major sports leagues continue to block live streaming video. Thankfully, the NFL finally gave its blessing after facing pressure from viewers and players alike. But until then, sports lovers will continue to suffer from the frustrating limitations imposed by traditional broadcasters.

Until sports become completely free and accessible to anyone with a television set, sports broadcasting will remain stuck in the past. Hopefully, technology evolves fast enough to keep pace with our thirst for sports entertainment. Until then, enjoy the games!

Bryant Lee is an entrepreneur, speaker, author, and investor. He writes about business, marketing, technology, lifestyle, travel, health, and finance

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