7 Easy Ways To Get More Instagram Likes
Do you want to get more Instagram likes? Increasing Instagram likes is a goal for most businesses. The more likes you get, the higher your engagement rate will be — and when your followers are engaged, you’re more likely to make sales and increase your overall revenue.
If your account doesn’t have a good engagement rate, you might be struggling to increase your number of likes on Instagram. Luckily, if you follow a few key strategies as you create and post content, getting more Instagram likes isn’t that hard at all.
1. Use A Quality Instagram Growth Service
One of the best ways to grow your engagement is to first grow your account. After all, the more followers you have, the more people will see your content. So before you fixate on getting more Instagram likes, do some work to grow your account overall.
The safest way to quickly get more followers and then get more Instagram likes is by using a quality Instagram growth service, such as Kicksta. Kicksta works by using your account to interact with accounts in your target audience. Those users will come back to check out your posts, and if you’re creating high-quality content, there’s no reason for them not to stay — equaling more chances for you to get more Instagram likes in the future. Start with organic growth and your account will naturally begin to see more engagement.
2. Find The Right Hashtag Strategy
Hashtags are essential to help you get more Instagram likes. Your hashtag strategy should define the best hashtags to use and the best way to use them. Have a few “base” hashtags that you use on every post (these should be related to your industry and your overall business). Then include more specific hashtags that are relevant to that particular post.
For example, email marketing tool BEE uses general industry hashtags such as #emailmarketing and #emailtemplate on every post. But a post highlighting BEE’s recent blog post about April Fools’ emails also included more specific hashtags related to that post, like #ontheblog and #aprilfools.
Once you’ve figured out the best hashtags to use to get more Instagram likes, be consistent with them, and use hashtags on every post.
3. Figure Out The Best Time to Post
The best time of day to post will vary from brand to brand. In general, Instagram users are pretty active on weekdays mid-afternoon — most likely taking a break from work to do some social scrolling. To discover when your followers are most active, however, use Instagram Insights to see a breakdown of popular days and times.
Posting at the right time of day can help you get more Instagram likes — if you intentionally post during the times your followers are most active, they’re more likely to see your posts and tap that heart button.
4. Create Great Content and Captions
Get more Instagram likes by constantly improving the content you create. This refers to not only the photos or graphics you post, but your captions too. Every piece of content you put on the 'gram should be high-quality and relevant to your audience so people will continue engaging with your account.
SoulCycle is a brand that has an excellent Instagram strategy, creating top-notch content on a consistent basis. The company posts a mixture of product photos, user-generated content, videos, and motivational graphics. Each post has a timely caption that includes hashtags, often-funny commentary, and emojis — lots of yellow hearts to align with SoulCycle’s branding. Follow the example of brands like SoulCycle as you work to improve your own content on Instagram.
5. Run Contests and Giveaways
Who doesn’t love a good giveaway? Contests and giveaways are extremely popular on social media, and when it comes to getting more Instagram likes specifically, giveaways can be a huge help. Here, food brands OGGS and Coconuts Organic, teamed up to run a giveaway for their followers. Instagram users had to do three things to enter the giveaway: Follow both brands, tag a friend, and like the photo. Not only did OGGS’ followers like the post, those followers would tag people who are unfamiliar with the brand — and those people might like the photo too.
6. Partner With Influencers
Influencer marketing is a smart way to get your brand in front of more eyes. One survey showed that businesses make $5.20 for every $1 they spend on influencer marketing. Partnering with influencers can help you get more Instagram likes and earn more revenue.
Find an influencer in your industry and reach out to them, asking if they’d be interested in collaborating. Then send them your product so they can create content to share. For example, clothing brand BootayBag partnered with Morgan Simianer, an influencer who has 1.3 million followers and is well-known from the Netflix show Cheer. Working with influencers can help you get more Instagram likes as the influencer sends their followers back to your account. Click here to learn more about influencer marketing.
7. Cross-Promote Your Content
Most likely, you’re active on many other social platforms besides Instagram (if not, you should be). Do your YouTube subscribers, blog readers, or Facebook fans know about your Instagram account? If you share your IG with them, they will! Cross-promote your Instagram content on other channels, including a plug for your Instagram anywhere you can.
You might also consider creating Instagram-specific content (like graphics to post on your feed or IGTV videos). This content would be posted on just your Instagram, and teasing this content on other social media channels could create hype and encourage people to check it out.
Get More Instagram Likes
Instagram is a valuable tool for brands today, and actively working to improve your account and your engagement can do wonders for your company. Use these tips to get more Instagram likes and take your business to the next level.
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