How Much Cost Is Involved in Design
& Development of eCommerce Website?
The question is a bit tricky and challenging to answer. The reason is obvious online selling store have become quite popular nowadays, which means people are taking keen interest in the price involved for development work. In the end, online selling has become the mainstream business of your income and increase the profitability. That’s why so many brands are doing their best to identify how to build an e-commerce website without spending extra cost.
To help you with this, we're going to explain to you the correct procedure to design & develop a successful E-commerce store from scratch. If you properly go through our instructions, you’ll be able to provide your customers with the most engaging & appealing online buying experience.
What parameters to consider before e-commerce website development?
Primarily, you should look for relevant CMS platform to build your own e-commerce website, it’s the first thing to think about. Without a platform, it’ll be tough to find out where to start, what features to consider and many more. Seeing different CMS features, Magento eCommerce Development is worth investing to start your future-ready online selling business.
1. Number of Pages
Number of pages in a website is the first major pricing factor for development. On an average 250+ is the number of web pages involved.
It clearly states your cost for pages is higher than websites that generate business leads from a few number of pages. But at the same time, each page has its own significance with how many products you sell.
With that in mind, make your ecommerce site with unique page for each of your products. You'll later need category pages as well to show off all of your products. The choice is completely yours but E-commerce website will have a lot of pages.
2. Design & Development
The overall design & development is another important cost to set up an e-commerce website, but it's a factor that's crucial to your success. The UI/UX of your website is the first impression on new visitors. If your design appears sloppy or outdated, customers move to another website. This ultimately lose customers. Thus to make sure that doesn't happen, consult an experienced Magento eCommerce development that fits your brand.
Invest in world-class websites to stay ahead of the competition by using interactive elements like high-resolution images, videos, and intuitive features. A world class website gives users a great shopping experience to earn awards. In other words, if you're hoping to be the next eBay, a world-class website is for you.
3. Website Copy
Copywriting is highly crucial for any website whether it is informative or E-commerce. Luckily, E-commerce brands doesn't require as many text-only pages as other websites. The main pages are all about the terms and conditions, privacy conditions, and other important technicalities.If you wish, you can also build pages that let you target specific market. Copywriting costs involved what you want on your pages and how much you prefer to add.
Short pages with a few hundred words and no graphics are less costly. But a high in text page with interactive features, subsections, inserts, and custom programming is going to cost more. Still, the money invested is worthwhile. Shorter pages are perfect to convey information while longer pages are better in search engine results.
4. Search Engine Optimization
E-commerce SEO is the process to improve website so that it works perfectly well in search engine results. It plays a crucial role in the success of your E-commerce website in the long run. To earn more revenue, then customer engagement is crucial that use search engines. Else, you won't have the regular flow of new and repeat customers.
However, E-commerce SEO will need a monthly investment. Ranking well needs a lot of work so that your competitors don't outrank you in Google results. That means SEO isn't a one-time investment. You have to work continuously on your site so that you earn new customers. If you don't, chances are high you'll fall behind your competition. Thus, plan for this ongoing website development cost.
5. Responsive Design
Today, responsive design has become a norm for any E-commerce selling store. No matter what you sell, shoppers reach your site from their phones, and tablets. It becomes crucial to accommodate them, particularly when they drive half of all internet traffic. Responsive design will automatically fit to whatever device a person is using to buy. So if with mobile-friendly design, they'll get an amazing shopping experience with large buttons, amazing layout, and full functionality.
If someone's buying on your website through laptop, they'll get an amazing shopping experience that's designed for them as well. Having responsive design is a win-win situation especially for online selling stores. If you don't have a responsive website, chances are high of losing up to half of your customer base. It is a big loss for any company, which is why responsive design is a non-negotiable development cost.
6. Web Hosting
Hosting services let users access your website using internet connection. They offer space on their servers for your website deployment and working. Some companies offer domain names and hosting as a package. But most of these companies make use of templated websites, which make your website appear like everybody else's.
The best approach is to outsource a host that lets you build your own customized website from the scratch. That way, your brand has an amazing presence distinguishing from your competitors. Look for hosting service offering support and additional features instead of just server space. Support is important when you have a large E-commerce website. If something goes wrong, a team is always present to assist. In other words, low-cost hosting won't offer much support. But when you invest in quality services, it results in timely support for your site.
Starting an E-commerce website from scratch needs good capital investment than using existing solutions of popular platforms. Different sections are involved in e-commerce website development with separate costing as mentioned earlier in the blog post. Following the above guidelines is important for proper implementation of the cost.
The author is working with a top-rated Magento 2 development company as a senior research analyst. With years of experience and expertise in online selling store development, you can avail latest information on innovative technologies.